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ONLINE
Grant Lapping
Digital Strategist
Tel: 011 217 3262
E-mail: Grant.Lapping@media24.com
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WHAT IS www.WomensHealthSA.co.za?
- The website isn’t just the online version of the magazine. It’s the continuation of the overall Women’s Health brand
- To give women the information they need to live the life they want
- It is all about her and her passion points: Health, fitness, nutrition, relationships, beauty, style and career and finance
- But her real connection comes from being able to engage with experts and her peers in so many ways
CONTENT
- Dynamic content types give exciting depth to the site, allowing users to explore and engage
- Powerful flash tools provide attention-grabbing branding solutions
- Downloadable workouts, multimedia channels, interactive quizzes, editor’s web picks, popular slideshows
- Engaging community plaftform which improves user status as they interact
- Newsletters
- Regular conversations with Super Star bloggers
- Advanced user profiling features
- Expert advice columns across all of the key editorial pillars
- Feature content by international writers
- Social networking integration
TRAFFIC & REACH
- Monthly newsletter to subscribers
- Weekly tips newsletter that reaches subscribers
TARGET MARKET
She is:
- Educated and likely to hold a postgraduate degree
- Works hard for her money
- Affluent: Upper LSMs 8-10
- Primarily aged: 25-40
ADVERTISING OPPORTUNITIES
FULL SPONSORSHIP PACKAGE
R15 500 (excl Vat.) per month
Exclusively branded section, , Home page exposure, optional website advertorial and optional online competition.
SECTION SPONSORSHIP PACKAGE
Exclusively branded section, Homepage exposure and newsletter
R1240 ex vat per month
CPM rates:
Leader board R380
Skyscraper R320
Banner R280
Double banner R300
Island ad R320
Newsletter
R6400 per month
Mobile
CPM R220
Sponsorship R15 000
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